Founded in 2009, JEMS Character Academy has grown to be a leading education center in Hong Kong that has built a coveted reputation for being a specialist in helping children build character and raise leaders that will make an impact in this generation.

Christine Ma-Lau, Founder and Principal of JEMS Character Academy.

“Our mission from day one has been to develop children’s character, social-emotional skills (SEL) and mental well-being. Over these 15 years JEMS has delivered its unique programme to over 5000 students and has worked with elite schools across Hong Kong,” says Christine Ma-Lau, Founder and Principal of JEMS Character Academy.

The centre has an exceptional team of educators and staff who are passionate about enabling children to reach their full potential while helping them develop a strong sense of identity, build healthy relationships, and become responsible members of their community.

With the vision of seeing each child as ‘JEMS’ – a Junior Excellent Member of Society, the centre created a unique English-based curriculum with the 5C model of character – Core Values, Confidence, Compassion, Connectedness, Consistency offers holistic development on values, skills and decision making.

“We believe that having a good character is the cornerstone of every child’s success in life. In an ever-changing world with technology and knowledge at our fingertips, character virtues such as empathy, respect, responsibility, kindness, perseverance are the things that will set people apart.  These virtues are also what leads to well-being and a bright future. JEMS was created because of our passion for educating young people in character and values. As Martin Luther King Jr. said, “Intelligence plus character – that is the goal of true education”, explains Christine.

For more than a decade, JEMS has been working with prestigious local schools such as St. Paul’s Co-educational College Primary School and St. Stephen’s College Preparatory School in providing character-building education. Their programs have helped over 5000 children build confidence, resilience, empathy, and a sense of responsibility. “We are looking forward to extending our reach and impact to more schools in the years to come as we bring more innovative programs that can develop the characters of our future leaders. Given the increasing pieces of recent news on student stress and suicides, we have also recently curated a new programme for primary schools students focusing on mental well-being for students in Hong Kong, to help strengthen their self-worth, emotional regulation, stress management and connection building, and we believe that these programmes will serve as strengthening and preventative measures for students in their well-being. ” she concludes.

The Mediazone Group congratulates JEMS Character Academy for winning the Hong Kong’s Most Valuable Companies 2023 Award. We wish the company more success in its growth and endeavour.

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