Bar Pacific is a growing chain of Hong Kong style bars that provide an environment for those who want to interact and consume alcohol socially. Since it was established in 1999, the company has exponentially grown to over 30 branches throughout Hong Kong in residential areas, strategically targeting areas with low competition but with a potential for high customer demand.\u2028\u2028<\/span><\/p>\n \u201cInitially, bar and beverage services are generally at high price and limited district options available. As Bar Pacific has gradually developed over the years, we are now known for the reasonable prices and high quality. Setting branches in different districts responses to the demand of customers and offer entertaining experiences with high accessibility,\u201d says Eva Tse Ying Sin, General Manager of Bar Pacific Group Ltd. <\/span><\/p>\n \u201cIn Hong Kong, bar and beverage industry is very fragmented. However, with the growing trend of alcohol consumption, it provides an opportunity for us to capture more market shares. Through correct product placement and identifying ways to differentiate from the fragmented market, Bar Pacific presses ahead with creating an entertaining yet healthy lifestyle in Hong Kong,\u201d Tse explains adding that Bar Pacific enjoys locational advantages by strategically targeting areas with low competition but with a potential for high customer demand.<\/span><\/p>\n \u201cWe viewed ourselves in competition with no one but simply contributing to be better than the company it was yesterday. The ultimate idea of us is to solve a cultural misunderstanding in bar and beverage industry. To achieve this aim, Bar Pacific promises to provide a safe, clean and comfortable environment for each of the guests. At the same time, we attach great importance to social responsibility, and actively participating in a number of public service and educational activities on the Mainland.\u201d<\/span><\/p>\nHealthy Choice <\/span><\/h3>\n
Against All Odds <\/span><\/h3>\n