{"id":6103,"date":"2018-05-07T12:02:03","date_gmt":"2018-05-07T04:02:03","guid":{"rendered":"http:\/\/www.mediazone.com.hk\/hkmvc\/?p=6103"},"modified":"2018-05-10T13:12:04","modified_gmt":"2018-05-10T05:12:04","slug":"the-pathfinder-breaking-the-norm-proves-winner-zinc-studio","status":"publish","type":"post","link":"https:\/\/www.mediazone.com.hk\/hkmvc\/2018\/05\/07\/the-pathfinder-breaking-the-norm-proves-winner-zinc-studio\/","title":{"rendered":"The Pathfinder: Breaking the Norm Proves Winner | ZINC STUDIO"},"content":{"rendered":"<h2 class=\"p2\">Old rules don\u2019t match new markets says NG HIU FUNG SHIN of ZINC STUDIO.\u00a0\u00a0He knows that customers want creativity on tap and an imagination that knows\u00a0no boundaries.<\/h2>\n<hr \/>\n<p>Developing business in Hong Kong saturated design market is no easy task. To succeed you have to be creative, resourceful, imaginative, cost-competitive and it not easy to do in an arena where customers want the Rolls Royce for the price of a taxi.<\/p>\n<p class=\"p3\">But, designer Ng Hiu Fung, Shin is hopeful. \u201cStaying competitive, having an adventurous spirit, meeting up potential clients and keep a long-term business relationship is vital. Of course, we need to try to predict the market trends in the next decade and see how best we can prepare for them.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6106\" src=\"http:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio.jpg\" alt=\"\" width=\"1000\" height=\"499\" srcset=\"https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio.jpg 1000w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio-600x299.jpg 600w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio-300x150.jpg 300w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio-768x383.jpg 768w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio-450x225.jpg 450w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h3 class=\"p4\">Paving a Path<\/h3>\n<p class=\"p3\">\u201cYou have to define your own design-development approach and design strategy for different type of clients. Customers insist on innovation, so you have to embrace the habit of constant improvisation, fine tune the design method and try to solve the problems clients may have eg. space, building restrictions etc.<\/p>\n<p class=\"p3\">\u201cWe have to offer unique and potential spatial planning fit for clients. We have to offer fresh design theories and methods, create humanized space and characteristics and exceed expectations.\u201d<\/p>\n<blockquote>\n<h3 class=\"p2\"><em>\u201cStaying competitive, having an adventurous spirit, meeting up potential clients and keep a long-term business relationship is vital.\u201d &#8211;\u00a0Ng Hiu Fung, Shin<\/em><\/h3>\n<\/blockquote>\n<h3 class=\"p4\">Rising to Challenge<\/h3>\n<p class=\"p2\">\u201cThe fact remains that Hong Kong has an acute space shortage and by extension, space is costly. From an industry standpoint, we have an increasing number of competitors all fighting for the same talent pool and customer base.<\/p>\n<p class=\"p2\">Thanks to the Internet, the market is changing far too rapidly and we need to control costs and yet keep our image in the market. Naturally, this is a very challenging juggling act and one that is not too easy to handle but this also makes us better in terms of learning how to survive, growing more creative, exploring and embracing innovation and of course, digital marketing.\u201d<\/p>\n<h3 class=\"p4\">How to Succeed<\/h3>\n<p class=\"p2\">\u201cIt is easy to complain but in essence the solution is simple. A set of simple rules proved critical to breaking old habits. Unlocking good ideas, creating new identities for our client\u2019s design, developing an idea-generation methodology and making a decision quickly helps. Working closely as a team and highlighting challenges that have to be overcome,\u201d says Ng.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6104\" src=\"http:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio_logo.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio_logo.jpg 300w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio_logo-100x100.jpg 100w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2018\/01\/hkmvc18_zincstudio_logo-150x150.jpg 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p class=\"p5\">For additional information, please visit <a href=\"http:\/\/www.zincstudio.co\" target=\"_blank\" rel=\"noopener\"><b>www.zincstudio.co<\/b><\/a><\/p>\n<hr \/>\n<p>Hong Kong\u2019s Business Leaders share market and interest intelligence in the pages of HKMVC 2018<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Old rules don\u2019t match new markets says NG HIU FUNG SHIN of ZINC STUDIO.\u00a0\u00a0He knows that customers want creativity on tap and an imagination that knows\u00a0no boundaries. Developing business in Hong Kong saturated design market is no easy task. To succeed you have to be creative, resourceful, imaginative, cost-competitive and it not easy to do [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6105,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[298,58,59],"tags":[60],"class_list":["post-6103","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hkmvc-2018","category-hkmvc-awards","category-interior-design","tag-interior-design","dropcap-y","no-lazy-placeholder"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Pathfinder: Breaking the Norm Proves Winner | ZINC STUDIO - Mediazone&#039;s Hong Kong&#039;s Most Valuable Companies<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediazone.com.hk\/hkmvc\/2018\/05\/07\/the-pathfinder-breaking-the-norm-proves-winner-zinc-studio\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Pathfinder: Breaking the Norm Proves Winner | ZINC STUDIO - Mediazone&#039;s Hong Kong&#039;s Most Valuable Companies\" \/>\n<meta property=\"og:description\" content=\"Old rules don\u2019t match new markets says NG HIU FUNG SHIN of ZINC STUDIO.\u00a0\u00a0He knows that customers want creativity on tap and an imagination that knows\u00a0no boundaries. 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