{"id":8004,"date":"2019-05-09T13:35:52","date_gmt":"2019-05-09T05:35:52","guid":{"rendered":"http:\/\/www.mediazone.com.hk\/hkmvc\/?p=8004"},"modified":"2019-05-15T16:25:01","modified_gmt":"2019-05-15T08:25:01","slug":"market-applause-for-sports-promoter","status":"publish","type":"post","link":"https:\/\/www.mediazone.com.hk\/hkmvc\/2019\/05\/09\/market-applause-for-sports-promoter\/","title":{"rendered":"Market Applause  for Sports Promoter"},"content":{"rendered":"\r\n<h2 class=\"wp-block-heading\">Taking advantage of a new wave of sports interests, TONG CHUN YIN fashioned\u00a0a unique quality of service that\u2019s giving a fresh boost to the sports sector.\u00a0<\/h2>\r\n\r\n\r\n<hr class=\"wp-block-separator\" \/>\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"alignleft is-resized\">\r\n<div id=\"attachment_8009\" style=\"width: 338px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8009\" class=\"wp-image-8009\" src=\"http:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_otto.jpg\" alt=\"\" width=\"328\" height=\"360\" srcset=\"https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_otto.jpg 456w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_otto-274x300.jpg 274w\" sizes=\"auto, (max-width: 328px) 100vw, 328px\" \/><p id=\"caption-attachment-8009\" class=\"wp-caption-text\">Tong Chun Yin (Otto) Founder &amp; CEO: \u201cWe will tailor-make any promotion campaign crossovers with the events, brands, artists\/athletes. This is a win-win for all concerned.\u201d<\/p><\/div>\r\n<figcaption><\/figcaption>\r\n<\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p>The global sports-events industry is evolving to keep apace with emerging technology and Hong Kong\u2019s sports sector is no exception. One entrepreneur spotted a niche and built a thriving sports marketing business.\u00a0 \u00a0<\/p>\r\n\r\n\r\n\r\n<p>3S Entertainment Group was established in 2017. Its major business includes hosting international sports competitions, film production, concerts production, advertising and talent management in local and foreign markets.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>The brain child of Tong Chun Yin, Otto, the company\u00a0developed its own IP sport event\u2014 \u201cHong Kong International Darts Festival\u201d(HKIDF)\u2014in 2017.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>This event included 3 elements; namely sport competition, music concert and carnival.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>\u201cWe invited 8 national teams from different countries to join this mega event and it was a phenomenal success,\u201d Tong says. \u00a0<\/p>\r\n\r\n\r\n\r\n<p>He adds: \u201cWe have hosted Beyond 35th anniversary exhibition, Legend Forever &#8211; Arsenal Master &amp; Manchester United Master Invitational Tournament, 2nd HKIDF and Shout it out music festival and produced 1 sport reality tv show \u201c\u6e2f\u7522\u9ad4\u80b2\u7814\u7a76\u6240\u201d in 2018.\u201d\u00a0<\/p>\r\n\r\n\r\n\r\n<p>\u201cOur concept is about providing positive brand image promotion crossovers with sport events and providing a unique experience to our clients via different kinds of exclusive sports events and concerts.\u201d\u00a0<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" class=\"wp-image-8007\" src=\"http:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_3.jpg\" alt=\"\" srcset=\"https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_3.jpg 800w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_3-300x200.jpg 300w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_3-768x512.jpg 768w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_3-450x300.jpg 450w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_3-600x400.jpg 600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">IP Sports Shows!<\/h3>\r\n\r\n\r\n\r\n<p>\u201cActually sport marketing is quite famous these few years in Hong Kong because there are few famous athletes representing Hong Kong such as Rex Tso and Cecilia Yeung etc. More SMEs would like to crossover (team up) with different sport athletes because of their positive image and of course they have their own fans base. That\u2019s the reason why we develop our own IP sport projects in these two years.\u201d\u00a0<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" class=\"wp-image-8006\" src=\"http:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_2.jpg\" alt=\"\" srcset=\"https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_2.jpg 800w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_2-300x200.jpg 300w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_2-768x512.jpg 768w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_2-450x300.jpg 450w, https:\/\/www.mediazone.com.hk\/hkmvc\/wp-content\/uploads\/2019\/02\/3s_2-600x400.jpg 600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\r\n\r\n\r\n\r\n<p>\u201cWe specialize in providing unique event experiences for the B2B market\u2014 such as different kinds of fans meetings and inter-action with famous artists and athletes. Some of our sports events can help companies do very effective team building exercises. We will tailor-make any promotion campaign crossovers with the events, brands, artists\/athletes. This is a win-win for all concerned.\u201d<\/p>\r\n\r\n\r\n\r\n<p>Tong says he hopes to develop his IP sport event to be one of the signature events in Hong Kong. We are reaching out to different sport agencies in China to inviting them to co-operate with our IP event though our social media channel.\u201d\u00a0 \u00a0<\/p>\r\n\r\n\r\n\r\n<p>For additional information, please visit <strong><a href=\"http:\/\/www.3s-entertainment.com.hk\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"www.3s-entertainment.com.hk (opens in a new tab)\">www.3s-entertainment.com.hk<\/a><\/strong><\/p>\r\n\r\n\r\n<hr class=\"wp-block-separator\" \/>\r\n\r\n\r\n<p>Hong Kong\u2019s Business Leaders share market and interest intelligence in the pages of HKMVC 2019<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Taking advantage of a new wave of sports interests, TONG CHUN YIN fashioned\u00a0a unique quality of service that\u2019s giving a fresh boost to the sports sector.\u00a0 The global sports-events industry is evolving to keep apace with emerging technology and Hong Kong\u2019s sports sector is no exception. One entrepreneur spotted a niche and built a thriving [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8008,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[283,402,58],"tags":[91,143],"class_list":["post-8004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","category-hkmvc-2019","category-hkmvc-awards","tag-branding","tag-entertainment","dropcap-y","no-lazy-placeholder"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Market Applause for Sports Promoter - Mediazone&#039;s Hong Kong&#039;s Most Valuable Companies<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediazone.com.hk\/hkmvc\/2019\/05\/09\/market-applause-for-sports-promoter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Market Applause for Sports Promoter - Mediazone&#039;s Hong Kong&#039;s Most Valuable Companies\" \/>\n<meta property=\"og:description\" content=\"Taking advantage of a new wave of sports interests, TONG CHUN YIN fashioned\u00a0a unique quality of service that\u2019s giving a fresh boost to the sports sector.\u00a0 The global sports-events industry is evolving to keep apace with emerging technology and Hong Kong\u2019s sports sector is no exception. 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