Since AVATR’s strong debut in Hong Kong last year and the success of its flagship model AVATR 11, the brand is proudly announcing the launch of its latest mid-sized urban SUV – AVATR 07.

The new AVATR 07 comes in two versions – the AVATR 07 (RWD) and the AVATR 07 Ultra (AWD). Originally retailed at HK$329,800 and HK$399,800 respectively (under one-for-one scheme), now enjoy a limited-time early bird special, with a one-for-one retail price of HK$299,800 and HK$369,800 respectively. The AVATR 07 is now showcased at Kowloon Bay flagship showroom, deliveries are expected to begin in March.

Introducing the Award-Winning New Emotive Luxury Design Philosophy

Created at AVATR’s global design center in Munich, Germany,  the New Emotive Luxury design philosophy delivers explicit aesthetic lines to enhance its robust profile which is complemented by its confident and distinctive signature grille. This iconic look has already won two IDA International Design Gold Awards (USA) and the German iF Design Award. The AVATR 07 measures at 4,825(L) x 1,980(W) x 1,620mm(H) and has a class-leading wheelbase of 2,940mm. The car body design adopts the golden ratio – 0.61 wheelbase-to-length ratio, showcasing its elegant and harmonized stance;  the 1.23 width-to-height ratio and  0.48 wheel-to-height ratio perfectly demonstrate the dynamism of a wide-body SUV.
AVATR 07  inherits the brand’s iconic UFO-inspired front grille design. The F-shaped dual-layer headlights embed 280 LEDs and utilize the new light guide technology, offering a seamless light strip that delivers uniform soft illumination. The two “gravity lines” on the doors extend upwards from the front and rear wheels, converging at the center of the side profile forming an “X,” this creates a delicate buoyant visual effect. The substantial rear spoiler extends from the roofline embracing the rear window, while the robustic shoulder lines complemented by the LED star-trail taillights displays a bold visual impact of the rear, giving the AVATR 07 its rock-solid presence.

The AVATR 07 comes in four color options: Mineral Rock Black, Cotton White, Andes Gray and Damson Metallic. The body employs a “three coatings and two bakings” (3C2B) technique, the paint utilizes a special “iridescent” silver base pigment, the metallic particles refract light which creates multifarious color gradations. The class-leading 70-micron 2K clear coating delivers a durable mirror-like finish. The AVATR 07 comes with 20-inch low-drag wheels as standard, while the AVATR 07 Ultra (AWD) comes with 21-inch multi-spoke sport wheels.
Other options include all-weather high-definition camera streaming side mirrors designed in shape of wind blades to reduce wind resistance, ultimately achieving an outstanding low drag coefficient of just 0.259cd. The use of digitalized optical technology doubles up rearview vision to ensure clear visibility even in pitch darkness and adverse weather conditions.

Pioneering in Futuristic Luxury Cockpit Design 

The luxury cockpit offers a truly unique sensory experience. Immerse yourself in this state-of-the-art cockpit to embrace an environment engaging sight, sound, touch and smell. This exceptional multi-sensory experience is one that redefines sensory perception in design of a cockpit beyond limits. The center console features an industry-first, unparalleled integrated four-screen design : a 35.4-inch 4K panoramic surround-view screen, a 15.6-inch central infotainment screen, plus an optional dual 6.7-inch high-definition exterior side mirror screen. This integration creates an extended field of vision for the driver and passenger, creating an exceptionally immersive visual effect and driving experience. The cabin’s ambient lighting system utilizes a 2,854 mm ultra-long uninterrupted lighting set up which comprises up to 39 ambient light sources throughout the compartment. This system also offers real-time music rhythm effects creating a harmonious matching interior ambience. Last but not least,  the 1.1sq.meter panoramic sunroof with electric sunshades, allows for an unobstructed phenomenal view of the outside.

AVATR 07_Interior_Central Console
AVATR 07_Interior_NAPPA Leather
AVATR 07_Interior_Panoramic Sunroof
AVATR 07_Interior_Zero Gravity Seats
AVATR 07_Interior

Celebrating the art of sounding pleasure,  the AVATR 07 Ultra (AWD) features a top-of-the-line Meridian audio system with 25 speakers, delivering a sonorous and detailed sound. Boasting 2,016W output, it compares to a professional 7.1.4 home audio system in your car. The audio effects of the 16 speakers in the rear-wheel-drive version is just as impressive. The driver’s headrest speakers are specially designed with independent sound field for uncompromised quality while also allowing privacy during phone calls. The class-leading 6mm double-layered soundproof glass, 720° eco-friendly sound-absorbing material and 133 acoustic treatments effectively block noise sources to enhance audio quality, transforming the cabin into a private theater for an unprecedented audio experience.
AVATR 07’s exquisite tactile interior features a combination of soft and delicate NAPPA leather and suede. The 10-layered soft-touch upholstery seats are padded for enhanced comfort, support and a perfect ergonomic fit. The 120° 16-way power adjustable dual front zero-gravity seats come with heating, ventilation, and spa-level 8-point massage functions. The 60:40 split-folding configuration of the rear seats are 28-34° power adjustable with heating functions, all within easy control from the multi-functional touchscreen fitted in the center armrest. Every detail is designed to reflect the essence of luxury driving in an executive sedan. Both front and rear luggage compartments of 64 and 460 litres guarantee ample space for storage. By folding down the rear seats, a depth of 1.8 meters is achieved, instantly transforming the space into a substantial 3m² flat area for extra storage and flexibilty on any outing activity.

Mindful of the environment, The AVATR 07 meets the C-GCAP five-star environmental standard. Thoughtful of the olfactory sense, each car comes standard with an intelligent air purification system and a PM2.5 activated carbon filter, designed to filter out harmful particles and effectively block virus, bacteria and dust. When the car is locked, it automatically cleans air at intervals, ensuring purification within the cabin before you use it. The AVATR 07 Ultra (AWD) is upgraded with an intelligent fragrance system releasing high quality scents, carefully selected from around the world. These meticulously refined fragrances are extracted through multiple processes to ensure it is pure, natural, and safe for every family member. Our commitment to providing a pleasant, safe and healthy journey for everyone.

Phenomenal Performance and Top-notch Safety Technology

The AVATR 07 is equipped with 82.16kWh CATL superchargeable battery which charges from 30% to 80% in just about 10 minutes. The AVATR 07 Ultra (AWD) delivers a maximum output of 440kW and a maximum torque of 645Nm, accelerating from 0-100km/h in just 3.9 seconds; while the rear-wheel drive version yields a maximum output of 252kW and a maximum torque of 365Nm, accelerating from 0-100km/h in 6.8 seconds. The NEDC range is 545km for Ultra (AWD) version and 575km for the rear-wheel drive model. The Ultra (AWD) version also features the Taihang intelligent control chassis, equipped with an intelligent air suspension system that includes automatic leveling and continuous damping control for elevated high-speed stability and driving comfort.
Safety is priority. Awarded the C-NCAP five-star safety rating, it offers comprehensive state-of-the-art safety technology.  Each AVATR 07 is equipped with one millimeter-wave radar, 11 high-definition cameras, and 12 ultrasonic-wave radars. The Intelligent Driver Assistance System includes: forward collision warning, automatic emergency braking, front cross traffic alert, door opening warning, lane departure warning, blind spot detection and adaptive cruise control. The car is made up of 90% high-strength steel and aluminum alloy with a “six-horizontal, nine-vertical” high-rigidity body structure. Unique in its class, it features hot-formed double impact bars on all four doors, increasing side collision resistance by 40%. For optimum protection, it offers peace-of-mind 360° all-round protection with a total of nine airbags, including the rare rear side airbags.
The battery system passed over 100 professional tests and achieves a IP68 waterproof certificate which enables the AVATR 07 to operate in one meter deep water for an hour. And, fulfilling 15 national standards for mechanical, electrical, and thermal safety, it ensures a worry-free driving journey even in the most challenging adverse climate. Last but not least, it  features a 24-hour surveillance,  supports big data analysis and has an overheat warning alert with an accuracy rate of >95%.
Built for the digital era, the AVATR 07 offers seamless internet connectivity and remote control of the vehicle via the brand’s official app. Beyond controlling basic functions such as locking/unlocking doors, air conditioning control, battery status check, it also supports smart parking*. A significant parking convenience for drivers who face parking challenges in the narrow crowded streets of Hong Kong.

AVATR – Brand Strategy and Development

Under the strategic support of Changan Automobile Group, AVATR is moving forward from an enterprise to becoming an essential part in the development of the national new energy and intelligent vehicle industry. AVATR is committed to achieving a global sales of 400,000 vehicles and annual revenue of 100 billion RMB by 2027; 800,000 vehicles by 2030; and by 2035, to achieve a challenging sales of 1.5 million vehicles worldwide. In accomplishing these ambitious goals, AVATR will focus on upgrading four major areas: product, technology, service, and globalization.
In pursuing product reforms, AVATR will further foster its strategic collaboration with Huawei and CATL. Working together, plans are already in place to launch 5 upgraded models in 2026.  And by 2030, to achieve a strong and expanded market presence with a diversified product mix of 17 new models including sedans, SUVs and MPVs.
Looking ahead, AVATR will continue to introduce a variety of innovative premium smart vehicles locally and globally. We are dedicated to shaping the future of smart mobility and intelligent vehicle driving experience.

For more information visit the AVATR Hong Kong Showroom
Address: G/F, DCH Building, 20 Kai Cheung Road, Kowloon Bay
Operating Hours: Monday to Saturday: 9:00-20:00
Sunday: 10:00-20:00
Tel: (852) 9770 9893